Register for a trial lecture
Educational offer

High-level training course, 2023 Edition

Architecture for Fashion

Course periodMar 11, 2024 – May 10, 2024
PlacementDavid Chipperfield Architects, SANAA, Herzog & de Meuron, Duccio Grassi Architects, Claudio Silvestrin Architects
Architecture for Fashion

Brief

Architecture is a privileged tool of those brands characterized by an elevated positioning that, beyond the quality of their own products, needs to feed an imaginary of prestige, style, and refinement. From the showrooms to the stores, fashion needs architects as much as stylists, photographers and modelers. 

For these reasons, the course Architecture for Fashion has been created, with the aim of training designers able to interpret the identity of a brand and transform it into an architectural space, moving the meanings of exclusivity, luxury, and elegance from the dress to the designated environment to exhibit it.

By deepening the needs of the fashion world, students will gain skills that can spend in the field of luxury, becoming familiar with a segment of the market characterized by an eternal charm and continuous rewarding opportunities of application.  

Throughout the course, participants will focus on technical and compositive topics at the service of fashion, according to a program made up of 82 hours of lessons, 32 hours of workshop and numerous well-renowned lectures.

Course info

Language

Italian

translation into English avalaible
Available places

15 In person
5 Online

Place

Bologna

Course timeline

11.3.2024 - 10.5.2024

3 days/week
Placement activation

June 2024 - August 2024

Enrollment fee

2,450 € + VAT

Online
Enrollment fee

7.900 € + VAT *

In person
Scholarships

3

Full coverage of the enrollment fee for the most outstanding candidates
* it can be split in three installments (with a 6% increase on the total amount)

Teaching modules & Workshops

Case History

Successful cases and examples of architecture at the service of fashion

Art and fashion

Hybridizations and mutual influences

Immersive Storytelling

Audio, video, immersive, IOT and new digital tools at the service of architecture

From the brand to the design

Translate the brand identity in an exhibition project

Technical design for fashion

Distributive and functional characteristics for showroom and retail

Designing for fast fashion

Temporary and mass dimensions of the fashion system

The store as a sales tool

Store & data analytics

Getting to know the fashion system

Reading and Interpreting fashion today

Fashion exhibition

The future value in the roots of the brand

Windows and Visual Merchandising

The dialogue between product and consumer

The light project

Staging the fashion product

Site Visits

Shop Safari: Prada, Armani, Valentino

Gucci Garden

Fondazione Prada

Missoni Showroom

Special lectures and critiques

Chipperfield per Valentino

Giuseppe Zampieri / David Chipperfield Architects Milano

Max Mara boutiques

Duccio Grassi / Duccio Grassi Architects

Club Cavalli

Italo Rota / Studio Italo Rota & Partners

Designs for Fashion at Zaha Hadid Architects

Melodie Leung / Zaha Hadid Architects

Artistic flats for Alda Fendi Esperimenti Foundation

Livia Tani / Ateliers Jean Nouvel

MVRDV Crystal Houses

Aser Giménez-Ortega / MVRDV

Claudio Silvestrin and Armani’s boutiques

Claudio Silvestrin / Claudio Silvestrin Architects

Prada and Miu Miu in Aoyama, Tokyo

Olga Bolshanina / Herzog & De Meuron

Art in service of fashion: Fondazione Prada

Federico Pompignoli / Former OMA

Dior Building

Kazuyo Sejima / SANAA

Missoni Showroom

Design workshop

Francesca Singer / SANAA

The workshop is organized in partnership with Missoni, it will be about the redesigning of the historical showroom of the maison, in via Solferino, Milan. The showroom is located at a stone’s throw from the fashion district and the building, set back from the street, used to be a factory of the Missoni family. With its iron and glass structures, the industrial complex is in elegant contrast with the vital and creative energy of the Missoni collections. The bright showroom is now employed as a gathering space and an event venue, but has been used for many different purposes by the maison. Starting 2023, the area will, for the first time, overlook the street - a unique and precious opportunity to reboost the esthetics and the meaning of the space, which will be all about the Missoni universe in its widest sense, including fashion, furniture, design, and lifestyle. Missoni aims at creating a cozy environment, a place that can represent the quality of the company and project into the future one of the most iconic brands of made in Italy fashion. 

Construction workshop

Construction is a fundamental step in architecture. For this reason, YACademy offers its students the opportunity to participate in the process of producing their own ideas. Thus, the students will gain practical experience on construction sites and, above all, the authorship of projects built for excellent commissions, destined for a major media echo and capable of defining a turning point in their professional career.

Placement

At the end of teaching modules and workshop, YACademy’s Placement office will guarantee every student an internship or collaboration proposal in one of our partner studios.

Teachers

Admission

Requirements

Students or graduates in Architecture/Design can apply to the course. The commission, based on the assessment of the application, may admit students with different qualifications.

Registration

To apply, it is necessary to register online and submit a Curriculum Vitae, a Portfolio, and a Motivational Letter. Moreover, it is necessary to pay the administration fee (60€ + VAT). The best 20 candidates will be admitted to the course according to the rules.
The administration fee payment does not bind the student to purchase the course.

Scholarship

By applying for the course, the students automatically become eligible to obtain a scholarship: one will be granted to each of the best 3 applicants for each course, consistently with the Selection Committee's evaluation. Therefore, it is not necessary to make specific actions to apply for a scholarship. The scholarship covers the entire enrollment fee - regardless of the type of attendance chosen -, but does not cover the administration fee (73,20€) that have to be paid in order to complete the application process successfully.

Timeline

Complying with deadlines is a fundamental requirement to take part in the course. All students are encouraged to pay the utmost attention to the timeline and to complete each phase in advance.

Applications opening

Applications deadline

Pubblication of the provisional ranking

Beginning of second-round admissions

Enrollment fee payment deadline for students admitted according to the provisional ranking

Publication of the official ranking (including second-round admitted students)

Lessons start

Rules

Make sure you have downloaded the course brochure, from which you will be able to obtain any information about YACademy, as well as every single detail on how to access and enrol in the courses.

Course Brochure

English

Brochure Corso

Italiano

Past editions gallery

Dsc F0363Dsc F0303Dsc F3969Dsc F3807Dsc F0447Dsc F3633 1Dsc F0208 BnDsc F0393Dsc F0425

Partners

To each one of them, many thanks from YACademy staff and students.

MissoniAreslineCesare Roversi ArredamentiContecTerreal ItaliaKnaufZUMTOBEL

Progettare lo spazio per materializzare il brand

Architecture for Fashion

Architcture for Fashion Cover

Keep up to date with our latest news by subscribing to our regular newsletter